Bordeaux En Primeur Report - 2024 Vintage

Inside the Report:

1. 2024 Vintage Quality Overview – An overview of the growing season and harvest conditions, exploring how producers navigated the challenges and what the resulting wines reveal in terms of style, consistency and structure.

2. Market Pricing and Release Dynamics – An analysis of how châteaux are responding to market pressures, with a close look at release prices, secondary market positioning, and the impact of back-vintage availability.

3. Expert Commentary from the Tasting Week – Key insights from our team on the ground, sharing impressions from tastings across both banks, and identifying the estates that adapted best to the vintage’s demands.

4. Investment Breakdown by Producer Category – A structured view of where the strongest opportunities lie, from First Growths to value-led names, supported by pricing benchmarks and our release price targets.

5. Growth Wines and Watchlist Producers – A focus on estates showing momentum through improved quality, renewed branding, or growing critical recognition, supported by case studies from the 2024 vintage.

6. Allocation Strategy and Release Monitoring – Guidance on how to approach allocations this year, when to act, and how to balance pricing discipline with long-term positioning across the campaign.

Bordeaux 2024: A Vintage That Demands Precision

The 2024 En Primeur campaign arrives at a point where value and selectivity matter more than ever. After two years of softer demand and widespread back-vintage availability, this year’s releases must make a strong case on price. Some producers have responded, others less so. This report brings together all the information needed to navigate the campaign with clarity, from vineyard to valuation. With the right approach, 2024 offers a timely opportunity to strengthen long-term portfolios. Download the full report to guide your decisions throughout the campaign.

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